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PARTNER
BROCHURE

DVDXPRESS

THE BRIEF

Provide potential DVDXpress partners with essential partnership information, build trust in its brand, and give them contact information to take the next steps.

THE SOLUTION

Developed a brochure that demonstrated the quality of DVDXpress's product and brand, hit on the top questions partners wanted answers to, and gave DVDXpress Sales team a tool to increase led generation with a target audience who responded more to physical marketing materials.

ROLE

Concept

Creative Direction

Design

Front Cover

The inspiration for the design was to integrate the sharp lines of the "X" against the subtle beauty of flat black and white.

Two Page Spread

The use of geometric, sharp shapes continued to the inside two-page spread.  The client wanted to lead with existing partnership references to reassure potential partners DVDXpress was a trusted brand.

In addition to the brochure design, I also redesigned the kiosk's wrap artwork to elevate the brand. The client later asked to use it as the future machine wrap design.

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Back Cover

Using similar geometric shape inspiration and brand colors, I developed an action shot of buzzing traffic late into the night with a beacon of light guiding the way above a single call-to-action, "Contact Us".

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